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Peas Please

Peas Please: the Veg Project

Pease Pleas logo, including the five Ps: Pleasure, Producers, Prices, Placement, Products

Peas Please is about making it easier for everyone to eat more veg. This project brings together farmers, retailers, fast food and restaurant chains, caterers, manufacturers, government departments, and Local Authorities with a common goal of making our food environment veg-friendlier.

Nourish is working in partnership with the Food Foundation, WWF-UK and Food Cardiff on this groundbreaking initiative.

Find out more about the background of this project here.

Force-Fed

Force-Fed, The Food Foundation report that led to Peas Please
Force-Fed, The Food Foundation report that led to Peas Please

Veg Facts

Veg Facts, A briefing by the Food Foundation that demonstrated the need for action to increase veg consumption
Veg Facts, A briefing by the Food Foundation that demonstrated the need for action to increase veg consumption

Add your pledge to the list!

The commitments framework outlines what organisations can do to increase veg consumption in Scotland. It is meant as a guide, not a strict template, if you would like support in developing a pledge please get in touch with Celia.

Below are resources developed by Peas Please to help retailers, food service businesses, and Local Authorities find out about successful ways to promote veg. These can be used to develop your own personalised pledge.

The Retailers' Toolkit

What can retailers do to increase their sales of veg? 20% of our shopping baskets should be veg but it's only 6-7%! We compiled the evidence and created a dynamic tool for retailers to build their list of actions
What can retailers do to increase their sales of veg? 20% of our shopping baskets should be veg but it's only 6-7%! We compiled the evidence and created a dynamic tool for retailers to build their list of actions

Food Service Compendium

Restaurant tables - click to reach the Compendium
44% of UK adults want to eat more veg when eating out. This compendium gathers resources and case-studies about strategies to boost veg-focused meals sales

Veg City Briefing

Veg towns and cities are those where the city or local authority, in partnership with the private sector and community organisations use their powers to drive up vegetable consumption.
Veg towns and cities are those where the city or local authority, in partnership with the private sector and community organisations use their powers to drive up vegetable consumption.

Get involved

Food businesses – working in production, manufacturing, catering, wholesaling, retailing, or any other part of food supply chains – and other stakeholders interested in getting involved or supporting this project should contact Pete Ritchie or Celia Nyssens.

 

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